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Turbulence and change - the veterinary profession in a competitive environment

Authors: Bell JD, Fay MT
Publication: New Zealand Veterinary Journal, Volume 36, Issue 4, pp 177-183, Dec 1988
Publisher: Taylor and Francis

Animal type: General
Subject Terms: Management, Veterinary profession
Article class: Scientific Article

Abstract: This paper examines the views of members of the veterinary profession towards the change in orientation of professional practice that is occurring. It contrasts the values of veterinarians with those of doctors, dentists, lawyers and accountants. Particular attention is given to the areas of business effkiency, competition and advertising. Data was derived from self-completion questionnaires containing 40 Likert scales which were mailed to 300 members of each of the five professions.

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